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Digital Marketing Certifications

Why get certified?

About 20% of adult professionals globally are involved in sales and marketing, and moreover every company worldwide requires sales and marketing professionals. Digital Marketing is undoubtedly the fastest growing segment in sales and marketing.


SMstudy® Certified Digital Marketing Fundamentals (Free)

SMstudy® Certified Digital Marketing Fundamentals (Free)

The SMstudy® Certified Digital Marketing Fundamentals course is tailored to anyone interested in knowing various digital marketing channels; learning key concepts in Digital Marketing as defined in the SMstudy® Guide; and gaining a basic understanding of the Digital Marketing framework that helps to identify the most effective marketing channels for an organization’s products or services.


SMstudy® Certified Digital Marketing Professional

SMstudy® Certified Digital Marketing Professional

SMstudy® Certified Digital Marketing Professionals facilitate well-planned digital marketing strategies to meet the targets set by the overall Marketing Strategy. A SMstudy® Certified Marketing Strategy Professional will be able to define all marketing activities that use electronic devices connected to the internet to engage with customers.


SMstudy® Certified Digital Marketing Specialist

SMstudy® Certified Digital Marketing Specialist

Professionals with 3+ years’ experience in Digital Marketing can opt for Specialist level certification. SMstudy® Certified Digital Marketing Specialists facilitate well-planned digital marketing strategies to meet the targets set by the overall Marketing Strategy. Specialists will also be able to plan, develop and optimize available digital marketing channels to achieve the objectives defined for a product.


SMstudy® Certified Digital Marketing Expert

SMstudy® Certified Digital Marketing Expert

Professionals with 5+ years’ experience in Digital Marketing can opt for Specialist level certification. SMstudy® Certified Digital Marketing Experts are experienced in facilitating well-planned digital marketing strategies to meet the targets set by the Corporate Marketing Strategy. Successful candidates will be awarded the SMstudy® Marketing Strategy Expert certification by SMstudy® after passing the exam.

Other Sales and Marketing Certifications

Other Elements of Digital Marketing

Apart from the four levels of certification for Digital Marketing, SMstudy® also provides six additional certifications on specific aspects of Digital Marketing – Email Marketing, Web Analytics, Search Marketing, Popular Social Media Platforms, Affiliate Marketing and Search Engine Optimization.


Marketing Strategy Certifications

In order for products and brands to be successful they first need well-planned marketing strategies to ensure they satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. SMstudy's Marketing Strategy Certifications confirm a working knowledge of a framework for effectively managing the Marketing Strategy of any organization.


Marketing Research Certifications

Marketing Research is the systematic process of collecting, processing and analyzing data to provide necessary information to decision makers. SMstudy's Marketing Research Certifications confirm a working knowledge of a framework for effectively conducting research that provides critical insights for decisions in all other marketing planning and strategies.


Corporate Sales Certifications

Corporate Sales outlines the best practices and processes for effective business-to-business (B2B) sales. SMstudy's Corporate Sales certifications confirm a working knowledge of a framework for effectively managing the corporate sales efforts in any organization.